The Briefing
You’re in.
The first email is on its way. The Monday digest follows every week — money, growth, team, operations, founder calls. Five pillars, one short email.
While you wait — start with these
- The Proposal Didn’t Lose the Deal Most enterprise deals are decided before the proposal is written.
- Your Best Margin Is Your Worst Customer Gross margin reports what ingredients cost. Fully-loaded unit economics report what the business actually lost.
- The Forecast Meeting A forecast built as a best-estimate becomes a commitment the moment it leaves the spreadsheet.
- The $40,000 Standing Meeting When the same topic appears on the agenda for the fourth week in a row, the meeting is functioning. The business is not.
- Stop Calling It Delegation Trust is not the absence of the manager. It is a specific structure most managers skip because they mistake it for micromanagement.
- Four Green Metrics, One Red Quarter Most ops dashboards are showing the company exactly what the company asked to see two years ago.
- The Culture Fit Hire That Broke the Team Culture fit is how mediocre teams stay mediocre. The replacement is two words longer and actually hard.
Two housekeeping items
If the welcome email landed in Promotions or Spam, drag it to Primary. Otherwise the Monday digest may quietly disappear into the same folder.
Replies to any email come straight to me. I read all of them.
— Deimar